Toyota Uses Blockchain Tech to Reduce Fraud in Digital Advertising C&aigns - Crypto news lab

Toyota Uses Blockchain Tech to Reduce Fraud in Digital Advertising C&aigns


Japanese car manufacturer Toyota has partnered with blockchain advertising analytics firm Lucidity to cut down on fraud when buying digital ads, according to a press release published Oct. 16. Formerly known as KR8OS, Lucidity was founded in 2017 in Los Angeles and offers an Ethereum blockchain solu...

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